Direct Travel

Navigator Blog

Advance your corporate travel management, enhance business travel experiences, and prepare your travel program for the future with Direct Travel's Navigator Blog.

Direct Travel

Using Your Travel Program to Attract and Retain Top Talent

As the fight for skilled talent intensifies, employers need to look for innovative strategies to improve employee retention and attraction. Travel should be a part of this conversation because it

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Cookie	Duration	Description
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__cfruid	session	Set by Cloudflare for identifying trusted web traffic.
_752f8	session	Preserves visitor sessions for AI-driven customer support.
_cfuvid	session	Set by HubSpot’s CDN provider, Cloudflare, for handling rate limiting.
_GRECAPTCHA	6 months	Set by Google reCAPTCHA for identifying bots to prevent spam.
ASP.NET_SessionId	session	Set by Microsoft's ASP.NET Application for storing session data during visits.
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elementor	never	Allows real-time content changes by the website owner.
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rc::a	never	Set by Google reCAPTCHA for identifying bots to protect the website against spam.
rc::b	session	Set by Google reCAPTCHA for identifying bots to protect the website against spam.
rc::c	session	Set by Google reCAPTCHA for identifying bots to protect the website against spam.
rc::f	never	Set by Google reCAPTCHA for identifying bots to protect the website against spam.
viewed_cookie_policy	1 year	Stores whether the user consented to cookies.
wordpress_no_cache	session	Used by NGINX to bypass the page cache when present.
wp-wpml_current_language	session	Set by WPML for storing user language settings.

Functional Cookies

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Cookie	Duration	Description
__Secure-ROLLOUT_TOKEN	6 months	Set by YouTube for determining which videos have been played by a user.
__Secure-YEC	13 months	Set by YouTube to detect spam or fraudulent ad interactions.
li_gc	6 months	Stores LinkedIn visitor consent for non-essential cookies.
VISITOR_INFO1_LIVE	6 months	Measures bandwidth to select old or new YouTube video player interface.
VISITOR_PRIVACY_METADATA	6 months	Stores YouTube cookie consent state for the domain.
wpEmojiSettingsSupports	session	Set by WordPress for determining if the browser can display emojis.
YSC	session	Set by YouTube for tracking views of embedded YouTube videos.
yt-player-headers-readable	never	Set by YouTube for storing video playback and interface preferences.
yt-remote-cast-available	session	Set by YouTube for storing casting availability.
yt-remote-cast-installed	session	Set by YouTube for storing casting preferences.
yt-remote-connected-devices	never	Set by YouTube for storing video player preferences.
yt-remote-device-id	never	Set by YouTube for storing user’s video preferences for embedded videos.
yt-remote-fast-check-period	session	Set by YouTube for storing video player preferences.
yt-remote-session-app	session	Stores settings and interface info for the embedded YouTube video player.
yt-remote-session-name	session	Stores YouTube video player preferences for embedded videos.
yt.innertube::nextId	never	Set by YouTube for registering a unique ID to track viewed YouTube videos.
yt.innertube::requests	never	Set by YouTube for registering a unique ID to track viewed YouTube videos.
ytidb::LAST_RESULT_ENTRY_KEY	never	Set by YouTube for storing last clicked search result entry.

Analytics Cookies

Analytical cookies are used to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. The information collected by these cookies is used to create aggregated, anonymous analytics reports. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Cookie	Duration	Description
__hssc	1 hour	Set by HubSpot for tracking sessions and determining if the __hstc cookie should be updated.
__hssrc	session	Set by HubSpot for indicating if the user has restarted the browser or if it's a new session.
__hstc	6 months	Set by HubSpot for tracking visitor data, including timestamps and session numbers.
_clck	1 year	Persists the Clarity User ID and preferences, unique to that site, on the browser.
_clsk	1 day	Connects multiple page views by a user into a single Clarity session recording.
_ga	400 days	Set by Google Analytics for assigning a unique ID used to track user sessions.
_ga_*	400 days	Set by Google Analytics for storing and counting page views.
_gat_UA-*	1 minute	Set by Google Analytics for tracking user behavior.
_mkto_trk	400 days	Set by Marketo for storing a unique user ID and collecting user activity data.
ANONCHK	10 minutes	Sets to 0 by Clarity to indicate the MUID shouldn't be transferred to ANID.
CLID	1 year	Identifies the first-time Clarity saw this user on any site using Clarity.
hubspotutk	6 months	Set by HubSpot to track users and used when deduplicating contacts on form submit.
metadata_session_id	session	Set by Metadata to track the number of sessions a specific account has on the site.
metadata_visitor_id	1 year	Set by Metadata to understand how many users from the account are coming on the site.
MR	7 days	Sets by Clarity for indicating whether to refresh MUID.
MUID	13 months	Identifies unique web browsers visiting Microsoft sites.
SM	session	Used in synchronizing the MUID across Microsoft domains.

Marketing Cookies

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Cookie	Duration	Description
_fbp	3 months	Set by Facebook for serving ads on Facebook or related platforms after visiting the website.
_gcl_au	3 months	Set by Google Tag Manager for testing ad efficiency of websites using their services.
_zitok	1 year	Set by ZoomInfo to store a unique user ID for analytics, lead generation & marketing attribution.
bcookie	1 year	Set by LinkedIn for recognizing browser IDs from LinkedIn share buttons and ad tags.
BIGipServer*	session	Set by Marketo for collecting user activity data to provide relevant ads.
fr	3 months	Set by Facebook to show relevant ads by tracking user behavior on sites with the Facebook pixel.
IDE	1 day	Set by DoubleClick to serve targeted ads across the web to users based on previous visits to a site.
metadata_cid	30 days	Set by Metadata for storing unique campaign ID and conversion tracking purposes.
metadata_cid_history	90 days	Set by Metadata for storing the history of the metadata_cid for any past campaigns.
site_identity	1 year	Set by Salesloft for tracking website activity to help identify and qualify leads.
sliguid	1 year	Set by Salesloft for tracking website activity to help identify and qualify leads.
slireg	7 days	Set by Salesloft for tracking website activity to help identify and qualify leads.
slirequested	1 year	Set by Salesloft for tracking website activity to help identify and qualify leads.
SRM_B	13 months	Set by Microsoft to identify browsers for ad delivery, campaign tracking, and retargeting.
test_cookie	15 minutes	Set by DoubleClick for determining if the browser supports cookies.
utm_campaign	never	Stores UTM data to measure campaign performance and user acquisition sources.
utm_content	never	Stores UTM data to measure campaign performance and user acquisition sources.
utm_medium	never	Stores UTM data to measure campaign performance and user acquisition sources.
utm_source	never	Stores UTM data to measure campaign performance and user acquisition sources.
utm_term	never	Stores UTM data to measure campaign performance and user acquisition sources.
ziwsSession	session	Set by ZoomInfo to identify a user session for company analytics and lead generation.
ziwsSessionId	session	Set by ZoomInfo to store a session ID and track activity for marketing analytics.

Performance Cookies

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

Cookie	Duration	Description
_gat	1 minute	Set by Google Universal Analytics for limiting requests and data collection on high-traffic sites.
_gid	1 day	Set by Google Analytics for storing visitor usage data for site performance reports.
lidc	1 day	Set by LinkedIn for facilitating data center selection.

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Direct Travel

Navigator Blog

Top Business Travel Navigator Blog Posts of 2019

Using Your Travel Program to Attract and Retain Top Talent

Subscribe to our Blog

Thank You!

Why Managed Travel

Direct ATPI Global Travel

Personal Travel

Meetings & Events

Travel Needs

Travel Stakeholders

Introducing Avenir

Direct View Consulting

Other Solutions

Resource Hub

Our Story

Business Travel

Why Managed Travel

Direct ATPI Global Travel

Travel Needs

Travel Stakeholders

Personal Travel

Meetings & Events

Technology & Services

Introducing Avenir

Direct View Consulting

Other Solutions

Resources

Resource Hub

About Us

Our Story

Program Management

Direct Travel

Navigator Blog

Top Business Travel Navigator Blog Posts of 2019

Using Your Travel Program to Attract and Retain Top Talent

Subscribe to our Blog

Thank You!